{"id":1744,"date":"2020-11-02T23:05:08","date_gmt":"2020-11-02T23:05:08","guid":{"rendered":"https:\/\/webdesignmontreal.co\/?p=1744"},"modified":"2020-11-02T23:05:08","modified_gmt":"2020-11-02T23:05:08","slug":"why-maintaining-a-website-is-essential","status":"publish","type":"post","link":"https:\/\/premiusmarketing.com\/ca\/why-maintaining-a-website-is-essential\/","title":{"rendered":"Why maintaining a website is essential"},"content":{"rendered":"<p><span>When creating a website, the professional often offers his client site maintenance.\u00a0The \u00a0\u00a0<\/span><strong><span>maintenance of a website<\/span><\/strong><span>\u00a0is sometimes indicated as an option and from experience, I have noticed that when it was not imposed, it was only selected once in two.\u00a0Why ?\u00a0Because first of all, when we want to create a website, we do not necessarily know what the maintenance covers and above all we do not necessarily understand its interest.\u00a0We are afraid that it is a question of paying an opaque or useless service.\u00a0It is not so.\u00a0Here is a brief overview of the benefits that make website maintenance essential.<\/span><\/p>\n<p style=\"text-align: center;\"><div class=\"su-youtube su-u-responsive-media-yes\"><iframe loading=\"lazy\" width=\"600\" height=\"400\" src=\"https:\/\/www.youtube.com\/embed\/mwG35Uxba60?\" frameborder=\"0\" allowfullscreen allow=\"autoplay; encrypted-media; picture-in-picture\" title=\"\"><\/iframe><\/div>\n<h2><span>Prepare for success<\/span><\/h2>\n<p><span>Unless you are a bit original, if you make a site it is for it to be successful.\u00a0Who would say \u201cno\u201d to more visitors.\u00a0Who says success, says\u00a0<\/span><span>traffic<\/span><span>\u00a0.\u00a0It is therefore necessary to ensure that the hosting of your site can withstand an increase in load, in other words that it will be able to respond if your traffic doubles.\u00a0And if you can&#8217;t be sure, at least this question should be answered:<\/span><\/p>\n<blockquote><p><span>What do we do if the site crashes?\u00a0Is there a backup?<\/span><\/p><\/blockquote>\n<p><span>You will tell me that traffic does not double overnight and that we always have time to see it coming.\u00a0And yet\u2026 It is not uncommon for a site&#8217;s traffic to experience a spike in traffic following a blog post that is doing well, in particular thanks to an increased distribution on social networks.\u00a0In a crash, if you don&#8217;t have a maintenance guarantee, you&#8217;re going to end up without a site, maybe for quite a while.\u00a0So, you will call on a professional for an\u00a0<\/span><em><span>ad hoc service<\/span><\/em><span>\u00a0, which will certainly be more expensive.<\/span><\/p>\n<h2><span>Guarantee the sustainability of the site<\/span><\/h2>\n<p><span>Today, most sites are made with\u00a0<\/span><span>scalable solutions<\/span><span>\u00a0(\u00a0<\/span><span><a href=\"https:\/\/premiusmarketing.com\/ca\/wordpress-website-design\/\">WordPress<\/a>, Drupal, Joomla<\/span><span>, etc.).\u00a0What does this possibility of evolution mean: it means that the content management of your site and its modules will be able to be updated (to improve their performance, make them more secure, etc.).\u00a0This is an undeniable advantage because it lengthens the life of your site.\u00a0On the other hand, if you do not make these updates, this advantage disappears.\u00a0However, these updates are not necessarily done that simply.\u00a0Often an update is smooth and easy.\u00a0Moreover, since the last versions of WordPress, the process of updating plugins has become even more fluid.\u00a0But if you encounter an incompatibility, it immediately becomes more annoying.\u00a0Especially if it takes place on the site that is online.\u00a0In that case,\u00a0We understand the interest of having a backup to catch up or to deploy updates on a test version.\u00a0When maintaining a website, these procedures are put in place to guarantee the integrity of the online site.<\/span><\/p>\n<p><span>On a content management, there are three types of elements to update:<\/span><\/p>\n<ul>\n<li><span>the\u00a0\u00a0<\/span><em><span>core<\/span><\/em><span>\u00a0of content management;<\/span><\/li>\n<li><span>modules ;<\/span><\/li>\n<li><span>and the theme of the site.<\/span><\/li>\n<\/ul>\n<p><span>The theme must also be updated because depending on the features developed, they must be brought into line with the new version of the\u00a0\u00a0<\/span><em><span>core<\/span><\/em><span>\u00a0or modules.<\/span><\/p>\n<h2><span>Prepare for site migration<\/span><\/h2>\n<p><span>During the life of a site, it is not uncommon for it to change hosting, move from one server to another.\u00a0In this case, a \u201cmigration\u201d is carried out.\u00a0When your site arrives in a new environment, you might as well say that it is better that it be \u201cclean on itself\u201d, in other words that it is not a gas plant.\u00a0Quite simply to avoid any accounting problems, errors or whatever.<\/span><\/p>\n<h2><span>Prevent your website from becoming a gas factory<\/span><\/h2>\n<p><span>Over the years, I sometimes see sites that, as more\u00a0<\/span><span>features are added<\/span><span>\u00a0, look like<\/span><del><span>beautiful<\/span><\/del><span>gas factories.\u00a0Sometimes new features are installed to replace old ones, which have become deficient or less advanced.\u00a0In this case, the maintenance of a website is crucial because it will allow the development of the site but also to sort between what we keep and what we throw away.\u00a0This avoids having obsolete modules and therefore keeps a stable system.\u00a0It should not be forgotten that a large number of plugins installed on a site makes it slower.\u00a0And who says a slower site, says a penalized natural referencing site.<\/span><\/p>\n<h2><span>Application maintenance and corrective maintenance<\/span><\/h2>\n<p><span>The epithet appended to the word \u201cmaintenance\u201d is of great importance.\u00a0If you subscribe to\u00a0\u00a0<\/span><strong><span>application maintenance<\/span><\/strong><span>\u00a0, it means that your site and its components will be updated.\u00a0We also speak of\u00a0<\/span><strong><span>TMA<\/span><\/strong><span>\u00a0(third party application maintenance).<\/span><br \/>\n<span>When we talk about\u00a0\u00a0<\/span><strong><span>corrective maintenance<\/span><\/strong><span>\u00a0, it means that in addition to updating the site, we will also correct any new bugs.\u00a0Indeed, it can happen that with the update of a browser, a display bug appears.\u00a0In this case, corrective maintenance guarantees its resolution.\u00a0This type of maintenance has a wider coverage of action, so it is generally more expensive.<\/span><\/p>\n<h2><span>What if you haven&#8217;t subscribed to maintenance?<\/span><\/h2>\n<p><span>The first thing to do is to hope that no tiles fall on you \ud83d\ude42 More seriously, you can subscribe one from any webmaster or web agency;\u00a0or most simply with the person who made your site.\u00a0I especially recommend that you choose a company that\u00a0<\/span><em><span>really<\/span><\/em><span>\u00a0masters\u00a0\u00a0\u00a0the technical solution you are using.\u00a0Avoid companies that sell maintenance regardless of your technical solution.\u00a0When you want to do a good job, it is not possible to master everything perfectly;\u00a0even if we can touch everything.<\/span><\/p>\n<p><span>For example, even though I know Joomla and Drupal well, I do not provide maintenance for sites that use these content management systems.\u00a0However, I have already created sites with these solutions, but I feel that it is not enough.\u00a0I only operate on sites that use WordPress because it is THE solution I work with every day, whose progress I closely observe, whose strengths and weaknesses, and any accounting problems I know, etc.\u00a0For it to be performed well, maintenance must be a specialist&#8217;s business.<\/span><\/p>\n<p><span>In the event that you decide to do without\u00a0<\/span><a href=\"#\"><span>maintenance packages<\/span><\/a><span>\u00a0, you will have to call a service provider if a problem arises.\u00a0In this case, he will make a quick diagnosis in order to establish a quote.\u00a0Be careful, if he does not know your site and it takes a little time to get started, the prices will be affected.\u00a0Likewise, if you are in a hurry, it will be less easy to negotiate &#8230;<\/span><\/p>\n<h2><span>In conclusion\u2026<\/span><\/h2>\n<p><strong><span>Maintenance is a kind of insurance<\/span><\/strong><span>\u00a0, a guarantee of the good performance of your website but not only;\u00a0it is also to guarantee its sustainability.\u00a0Having a site built is an investment and like any other investment, it must be monitored and taken care of.\u00a0You will understand,\u00a0<\/span><em><span>maintaining a website is<\/span><\/em><span>\u00a0part of a risk economy, it is not mandatory but it is better to think twice.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3>Articles On The Same Theme:<\/h3>\n<ul>\n<li><button class=\"yoast-link-suggestion-icon yoast-tooltip yoast-tooltip-alt yoast-tooltip-s yoast-link-suggestion__copy\" type=\"button\" data-clipboard-text=\"https:\/\/premiusmarketing.com\/ca\/benefits-hiring-professional-website-design\/\" aria-label=\"Copy link to suggested article: Benefits of hiring a professional for your website design\" data-label=\"Copy link\"><span class=\"screen-reader-text\">Copy link<\/span><\/button><a class=\"yoast-link-suggestion__value\" href=\"https:\/\/premiusmarketing.com\/ca\/benefits-hiring-professional-website-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">Benefits of hiring a professional for your website design<\/a><\/li>\n<li><button class=\"yoast-link-suggestion-icon yoast-tooltip yoast-tooltip-alt yoast-tooltip-s yoast-link-suggestion__copy\" type=\"button\" data-clipboard-text=\"https:\/\/premiusmarketing.com\/ca\/\" aria-label=\"Copy link to suggested article: The Best Montreal Web Design Company\" data-label=\"Copy link\"><span class=\"screen-reader-text\">Copy link<\/span><\/button><a class=\"yoast-link-suggestion__value\" href=\"https:\/\/premiusmarketing.com\/ca\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Best Montreal Web Design Company<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>When creating a website, the professional often offers his client site maintenance.\u00a0The \u00a0\u00a0maintenance of a website\u00a0is sometimes indicated as an option and from experience, I have noticed that when it was not imposed, it was only selected once in two.\u00a0Why ?\u00a0Because first of all, when we want to create a website, we do not necessarily [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":1745,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[87],"tags":[88],"class_list":["post-1744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-website-maitenance","tag-why-maintaining-a-website-is-essential"],"jetpack_featured_media_url":"https:\/\/premiusmarketing.com\/ca\/wp-content\/uploads\/2020\/11\/Maintenance_1604358185.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/posts\/1744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/comments?post=1744"}],"version-history":[{"count":0,"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/posts\/1744\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/media\/1745"}],"wp:attachment":[{"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/media?parent=1744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/categories?post=1744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/premiusmarketing.com\/ca\/wp-json\/wp\/v2\/tags?post=1744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}